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Improve Animated GIF Performance With HTML5 Video
Animated GIFs are popular on the web for good reason. They provide more engagement than an ordinary image, while remaining more digestible compared to a typical video. However GIFs are a terrible format for storing video and are often huge in size leading to slow page load times and high data usage. With HTML5 video, you can reduce the size of GIF content by up to 98% while still retaining the unique qualities of the GIF format in the browser.
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